Starbucks Is Set to Release a New Item for Spring (and It Will Make You Smile)
For the first time ever, Starbucks is amping us up for the springtime with pastel-colored cups in blue, yellow and green.
Rise and shine, Starbucks addicts. It’s a brand-new day — and a brand-new season of cups at Starbucks. That’s right. Adorable coffee vessels aren’t just for the holidays anymore. For the first time ever, Starbucks is amping us up for the springtime with pastel-colored cups in blue, yellow and green.
If you’re gushing already, make no mistake. The coffee giant did its research and looked to Pantone’s Spring 2017 Fashion Color Report for inspiration. According to Pantone Color Institute Executive Director Leatrice Eiseman, this season’s color trends evoked “a renewed sense of imagination” and are “reminiscent of the hues that surround us in nature.” For instance, the yellow — or, more specifically, PANTONE 13-0755 Primrose Yellow — is meant to remind us of the “the warmth of sunny days.”
Each cup size gets its very own color, along with a minimalist design or hand-drawn illustration that will make you count the days until spring is finally here.
While the spring equinox isn’t until March 20, you can find these bright pops of color in Starbucks stores across the United States and Canada beginning March 16, according to a company press release. They’ll only be out for a few days, so get your hands on them while you can.
Photos courtesy of Starbucks