Spread the News: Nutella Has New Competition

 

Nutella has just opened its first permanent standalone cafe, bringing a spreadable chocolate-hazelnut haven to Chicago’s Michigan Avenue. (Check out the menu and the decor. Yum.) But even as it marks this milestone, the richly popular bread spread may want to watch its back — because Krispy Kreme may soon be breathing down it.

Krispy Kreme Doughnuts is launching its own brand of coffee-hazelnut spreads — sort of like Nutella, but more coffee-ish. Spotted at the 2017 Sweets and Snacks Expo — also in Chicago, apparently the land of sweet spreads — by blogger Junk Banter, who posted a photo of a Krispy Kreme Doughnuts Coffee Spread jar on Instagram, the line will feature flavors like Caramel Macchiato. (Last year, Krispy Kreme introduced a Nutella-dipped doughnut, so the company has clearly had spreadable hazelnut in its sights.)

The 13 oz. jar’s label boasts that the spread is “Made With 100% Premium Arabica Coffee” and clocks in at 190 calories, 4 grams of saturated fat, 20 milligrams of sodium and 20 grams of sugar per 2 tablespoon serving. No word on caffeine content, but Junk Banter says eating this stuff, set to make its debut at Walmart sometime this year, is like licking “coffee off a spoon.”

Sounds incredible. Just one question: What if you made a sandwich with Nutella on one side and Krispy Kreme Coffee Spread on the other? Mind … blown.

Photo courtesy of @junkbanter

Next Up

Trans Fats: What the News Means

Everyone is talking about the FDA’s call for the removal of artificial trans fats from the food supply. What does this mean for the future of your diet?

In the News: The Fattest States, New Gluten-Free Products & More Milk Benefits

America's heaviest states are ranked, warning on the hazards of hot dogs, General Mills releases a new line of gluten-free goods and drinking milk at breakfast will make you eat less later.

In the News: More Recalls, Soda Taxes & Over-the-Top Food Calories

From this week’s headlines: The scoop on Hasselbeck’s book lawsuit, more food recalls, prepping carrots for better health and 5 foods with unbelievably high calories.

Wendy’s Has Unveiled Its Full New Breakfast Menu

This time, the chain’s management is pretty sure it’s getting breakfast right.

In the News: Eat Your Weeds, Beef Recall, No Grilled Veggie Love & More

In this week’s round up: Weeds for dinner, Obama’s new food safety website, the most popular (and unpopular) grilled foods, beef recalls and McDonald’s egg-cellent decision.

In the News: Go Veg in Paris, Obesity Arrest, Misdiagnosing Food Allergies & More

From this week’s headlines: Snack ads might cause your kids to eat more (surprised?), get the right carbs for a slimmer figure, Paris goes veg and more.