Reese's Has a Solution for Your Unwanted Halloween Candy Woes
The candy brand has created a vending machine that lets trick-or-treaters trade it in for Reese’s Peanut Butter Cups.
It’s a post-trick-or-treating ritual: You get home from schlepping from door to door, doff what’s left of your costume, and dump the contents of your bulging candy bag on the living room floor. You sort like with like -- setting aside a special pile of candy you really love, your all-time faves, the stuff you will either scarf down immediately or savor for weeks.
Then the elaborate negotiations begin: two gummy mummies for one chocolate zombie, and so on, until one sibling or pal relents and a trade is made.
Ninety percent of Americans report that they have either traded or wished they could trade Halloween candy they don’t want for candy they prefer on Halloween, according to a survey commissioned by Reese’s. What’s more four out of five of those surveyed either have traded or would like to trade unwanted candy for Reese’s Peanut Butter Cups. (And we’re honestly not sure what to think about the one out of five who doesn’t.)
Given that, Reese’s is offering a solution: The candy company has created a Candy Exchange Vending Machine that allows people – kids and adults alike – to trade in unwanted candy for Reese’s Peanut Butter Cups.
Such a long overdue idea.
The machines had their maiden voyage on October 27 in Tarrytown, New York, birthplace of the Legend of Sleepy Hollow, at the town’s big annual Halloween parade. And on Halloween, October 31, Reese’s will set up a Candy Exchange Vending Machine in New York City, so New Yorkers can ditch whatever candy they’re not that into for Reese’s Peanut Butter Cups.
So what, you may wonder, happens to the traded-in stuff? Don’t worry. No candy will go to waste! It will all be donated to local charities and Reese’s is matching it with Reese’s Peanut Butter Cups.
Sounds like Reese’s is treating a whole lot of people to a happy (peanut-buttery) Halloween.