Wait? You’re Not Supposed to Keep Vodka in the Freezer?

So says the guy who created Grey Goose vodka.

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507905244

tru misted glasses with cold water on an old wooden table

Photo by: vi-mart

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You know what they say about a chicken in every pot and a vodka bottle in every freezer, right? Wait, that’s not the expression? Well, whatever, lots of us have a vodka bottle rolling around in our freezer, ready to snap into action when cocktail hour hits. (And it’s always cocktail hour somewhere.)

But guess what? It turns out you really shouldn’t keep your vodka – if it’s the good stuff, at least – in the freezer at all. So Grey Goose vodka creator Francois Thibault recently told Business Insider.

While it’s true that vodka, due to its ethanol content, will get cold but won’t freeze solid above -27 degrees Celsius (-16.6 degrees Fahrenheit), keeping good vodka in the freezer will mask some of its best qualities, such as its subtle scents and flavors, Thibault warns.

If you’re drinking cheap vodka, it’s not bad to keep it in the freezer, since cold temperatures will also mask notes that are “aggressive” and “burning,” Thibault says.

That’s not to say that room temperature is ideal for the good stuff. Ideal for high-quality vodka is about zero to four degrees Celsius (32 to 39.2 degrees Fahrenheit), Thibault told Business Insider, noting that that "is the temperature of a slight dilution with ice in a mixing glass."

Good to know. And think of all the freezer room you just cleared up for ice cream!

Photo: iStock

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