Cheez Balls Are Back Because the World Demanded Them
But you’ll be able to get your orange-dust-caked fingers on them for a limited time only.
The people have spoken — and Mr. Peanut has listened. Planters is bringing back Cheez Balls, its apparently beloved "cheese flavored snacks" in a canister, as well as its cheese-y cousin, Cheez Curls, citing "popular demand."
Since the snacks were discontinued about 12 years ago, Planters has apparently been the target of a concerted effort to return them to store shelves. The company cited the continued drumbeat of petitions, online groups and snail-mail letters as instrumental in its decision to bring back the '90s party staple.
"We heard many impassioned pleas for us to bring Cheez Balls and Cheez Curls back over the years and we wanted to give our fans a chance to reunite with their most-missed cheesy snack," Planters Head of Brand Building Melanie Huet said in a press release. "We made sure our Cheez Balls and Cheez Curls still have the same delicious taste, airy texture and fluorescent color you know and love, so our fans can enjoy a nostalgic trip down memory lane with every canister."
Starting in July, both Cheez Balls (in a 2.75-ounce canister) and Cheez Curls (in a 4-ounce canister) will be available at supermarkets and from other snack sellers nationwide at a suggested retail price of $1.99.
And if you want the limited-time-only throwback snack, you should probably move quickly once they hit the shelves. An early opportunity to buy them on Amazon dried up quickly; both Cheez Balls and Cheez Curls are now listed on the site as "Currently Unavailable … We don't know when or if this item will be back in stock."
Orange you sad you missed out?