What’s the Most-Popular Breakfast Item in America?

Eggs! They beat out coffee and cereal. And don’t get us started on toast...



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Buh-bye, breakfast? Is the morning repast losing its standing as the most important meal of the day?

The average American eats breakfast only three days per week, according to a survey about eating habits and preferences conducted by OnePoll on behalf of the hummus company Sabra. What’s more, 13 percent of the 2,000 Americans who participated in the survey said they rarely or even never partake of a morning meal.

As for what people who do eat breakfast like to eat to start the day, well, take a guess as to what the most popular breakfast item is, according to the OnePoll/Sabra survey:

Tick … tock … tick … tock …

Time’s up! It’s eggs. No word on how people like them to be prepared, but fully 65 percent of the Americans surveyed ranked eggs as their top breakfast pick, while coffee and cereal followed with 58 percent and 56 percent, respectively.

The survey also suggested differences between those who prefer savory breakfasts and those who like to start their day with sweetness.

Savory breakfast eaters were determined to prefer “rock and electro music,” “sci-fi and thrillers,” cats and staying up late, while sweet eaters allegedly prefer “classical, jazz and pop music,” “comedies, romance and action movies,” dogs and waking up early. While savory breakfast eaters are said to make more money and give more hugs, on average, than those who like their breakfasts sweet, the latter are alleged to have “lively” social lives.

Another interesting survey revelation: While 29 percent of participants said they enjoyed “trendy” breakfast foods like avocado toast and hummus toast, those foods are favored more by men ages 25 to 34 than by any other U.S. demographic.

Given the common concern about the effect of millennial avocado toast habits on home buying, one wonders if there will soon be a spike in female, relative to male, home ownership.

On the other hand, avocado toast probably falls into the savory (not sweet) breakfast category, meaning, if the survey results are reliable, higher incomes for those who enjoy it -- so maybe it’s a wash.

Photo: iStock

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