The Best Black Friday Sales for 2021 You Can Shop Right Now

We've found the best online sales so you can shop major deals before they sell out.

Keep in mind: Price and stock could change after publish date, and we may make money from these links.
November 26, 2021
By: T.K. Brady and Allison Russo

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When it comes to Black Friday shopping for 2021, we have two strategies: shop online and shop early. This year, Thanksgiving falls on November 25 and you can expect sales to start (and end) earlier. Instead of thinking of Black Friday as the kick-off of holiday shopping sales, think of it as a grand finale — many sales will be wrapping up by the time November 26 comes around. And like last year, many major retailers (including Walmart, Macy's, Target, Best Buy and Kohl's) will be closed on Thanksgiving Day, so don't plan on any late-night shopping excursions.

Last year, we alerted shoppers to a 'shopocalypse' of potential shortages and shipping delays, and this year is no different. Don't be alarmed when best-selling products sell out quickly. If you see something you want (especially an on-sale item!), buy it as soon as possible.

Items you should definitely snag as soon as you see them? Small appliances like air fryers, blenders and Instant Pots, baking essentials (for all those holiday cookies you'll whip up) and anything at the top of your kiddo's holiday list. Below, we've rounded up the best deals on best-selling items to make your holiday shopping simple — and, most importantly, affordable.

Be sure to check back from now until Black Friday on November 26 — we'll be updating this page with Black Friday sales all month long!

Amazon’s Black Friday deals often come with two-day shipping. Find products from beloved brands like Le Creuset, Instant Pot and Ninja on sale now.

We’re big fans of the Always Pan and right now you can shop it at a discount. The brand also has lots more of their products on sale for Black Friday deals.


Our favorite nontoxic cookware set is now on sale. Whether you’re in the market for a whole new set of non-stick pans or simply want to cook like Emily Mariko of TikTok, snag a set in your favorite color before they sell out.

If you’re in the market for major appliances or electronics, Best Buy is a great place to shop early Black Friday sales. Snag a fridge or stand mixer before the big rush.

Consider this a one-stop shop for gifts of all kinds. We love that Macy’s carries our favorite major brands and celebrity brands we love like Martha Stewart’s line.

While Wayfair is most well-known as an online furniture destination, the retailer also carries lots of name-brand kitchen appliances. Shop Black Friday deals early now.

Crate & Barrel

Invest in a beautiful set of glassware or some seriously chic kitchen appliances at Crate & Barrel’s Black Friday sale.


Get the all-new SodaStream Terra on sale for Black Friday. This new machine comes with everything you love about the classics with some more bells and whistles.

The cookware retailer has Black Friday sales on major brands you love. Shop essentials like GreenPan and Nespresso before they sell out.


These at-home growing systems make such a fun gift for anyone on your list with a green thumb. Use code HOLIDAY20 to save big on the best systems.

Target’s Black Friday sales start now. Get major brands like Ninja, Keurig and more on sale before the holiday shopping is in full swing.


The giant retailer’s sales have officially started. Find brands you love like Ninja, Keurig and more on sale right now.


This direct-to-consumer brand is known for its quality chef's knife at a seriously reasonable price. The whole site is 25% off with the code GRAVYTRAIN25 starting now.


If you're into sous vide steak or are in the market for a vacuum sealer, you don't want to miss out on Anova's Black Friday deals. Get some of their best-sellers up to 50% off.


The famous wine preserver line is having a 25% off sale for many of its top models. Don't forget to add one to your cart for your favorite wine drinking buddy.

Bed Bath & Beyond

Get your favorite household brands on sale at the mass retailer. Find major kitchen products on sale like the Ninja Foodi, air fryers and more. Plus, you can snag best-sellers in other categories like a one-step hair dryer brush perfect for teenage girls.

Great Jones

This millenial-favorite cookware company is having one of the biggest sales we've ever seen on the site. Get everything for 20% off until November 29. No code needed.

Sur La Table

Find top-rated small appliances, gadgets and more on sale at Sur La Table for Black Friday. Deals start now.


Known as one of the top brands in high-speed blending, Vitamix is offering big discounts on blenders, immersion blenders and more.


Get best-selling products like Ninja coffee makers, Dutch ovens and Food Network products on sale for Black Friday.

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