Truly Hard Seltzer Offers Fans Mix-and-Match “Dream Packs”
Limited-edition customized 12-packs aim to give fans a sense of control amidst the chaos.
So much hasn’t gone according to our exact wishes in 2020. We’ve had to make a lot of compromises. Change our plans. Settle for less. Let it go. Shrug it off. But Truly Hard Seltzer has launched an effort it says is targeted at giving people exactly what they want when it comes to selecting their beverage when so much seems beyond our control.
The drink maker is now offering us all a chance to create our own customized 12-packs filled with the Truly flavors we pick and choose to suit our tastes, whims and wishes. So if you want an even mix of, say, Mango and Black Cherry, you’re good to go. Or if you want to fill a pack with 12 different flavors — Passion Fruit, Raspberry Lime, Watermelon & Kiwi — well, you can do that, too.
The mix-and-match Dream Packs will be available, starting on October 13, on Give Them Beer for $29. They come in a dreamy-looking box — making it a suitably appealing gift for yourself (self-care!) or a friend.
“This first-of-its-kind, limited edition pack finally makes it possible to have your ideal combination of flavors so you can kick back, relax and crack open each of your faves without having to buy all four variety packs to do so,” Truly boasts. “We promise it’s just as magical as it sounds.”
Warning to completists: There are a total of 16 different flavors of Truly Hard Seltzer to choose from, so if you want to try them all, you’re looking at more than one 12-pack. But this doesn’t seem like a time to begrudge yourself the small pleasures. I mean, truly.