Sugar Cookie-Flavored M&M’s Are Here to Bring You Holiday Joy
Why choose between cookies and candy when you can have both?
Seasonal treats are one of the most fun parts of the holiday season, and in a season that has already brought us sweet finds like hot cocoa-inspired cinnamon buns and Starbucks’ annual holiday drinks and treats menu, there are now M&M’s inspired by sugar cookies.
M&M’s Sugar Cookie Candy is a new special flavor in honor of the holidays, featuring a white chocolate, sugar cookie-flavored shell with a crispy center. The candy comes in classic Christmas colors – red, green and white – and promises to have a flavor that will be reminiscent of homemade holiday cookies, but as a melt-in-your-mouth chocolate candy.
The candy is available now, for a limited time, on MMs.com in 1-, 6- and 12-packs, starting at $3.33 per pack and can also be found at retailers like Target and Walmart. They can also be bought in bulk on Amazon.
“Both the flavor and texture of the new M&M’S Sugar Cookie evoke the warmth and nostalgia associated with homemade holiday cookies,” said Tanya Berman, Mars Wrigley’s head of seasonal marketing, in a press release. “We know our fans will love the taste of holiday magic M&M’s Sugar Cookie brings and we look forward with excitement to see all of the bite-sized holiday wishes our fans have to share.
Especially at a time when so much of the holiday season is being toned down or put on hold due to travel restrictions and social distancing guidelines, it’s extra fun when a familiar treat does something a little special. Holiday cookies and chocolate candies in one bite? That’s the spirit of the season.