Pepsi and Off Season Made NFL Puffers for Your Soda Cans
This fall's hottest accessory might just be beverage-sized apparel.
There's nothing quite like cracking open a cold can of Pepsi after a long day or while watching your favorite sports team on television. To make the experience even better, Pepsi has partnered with Off Season to create a stylish and festive can sleeve inspired by the brand's viral NFL puffer.
"Pepsi has always been at the center of gameday, from the food fans enjoy to the teams they rally behind," Gustavo Reyna, vice president of marketing at Pepsi, says in a press release. "With Off Season, we're turning the Pepsi can in your hand into part of your gameday fit — bringing together great taste, team pride and one of football's most recognizable fashion statements in a way only Pepsi can."
What is the Pepsi x Off Season collaboration?
This collab takes the popular NFL puffer and shrinks it down to fit a 12-ounce can of Pepsi. It not only keeps cans cold, but also helps fans showcase their team spirit.
Not familiar with Off Season? The brand is founded by Kristin Juszczyk and Emma Grede, known for its sports apparel and merchandise including hoodies, tank tops and jackets.
The Pepsi collection features official NFL team colors and logos celebrating each of the soda brand's 15 NFL team partners: the Buffalo Bills, Cincinnati Bengals, Dallas Cowboys, Los Angeles Chargers, Los Angeles Rams, Miami Dolphins, Minnesota Vikings, New England Patriots, New York Giants, New York Jets, Philadelphia Eagles, Pittsburgh Steelers, San Francisco 49ers, Tampa Bay Buccaneers and Washington Commanders.
Each of the mini jackets has working zippers and sleeves, plus custom patches inspired by signature Off Season jackets.
How to Get the Pepsi x Off Season jackets:
Looking to get your hands on the Pepsi x Off Season collaboration? There are a few ways you can do it.
Fans with game tickets to Levi's Stadium on October 19, Lincoln Financial Field on November 8 and SoFi Stadium on November 25 can pick up the can jackets in person as part of the Pepsi x Off Season Tailgate Tour, while supplies last.
Can't make it to a game? You can enter the Pepsi x Off Season Can Jacket sweepstakes now through November 30 for a chance to receive a complimentary puffer can jacket.
Aside from the mini jackets, there's also full-size collab merchandise available, including a cream vintage-wash Pepsi-Cola V-neck jersey and a navy canvas workwear jacket with a corduroy collar that can be found at Off Season and House of PepsiCo while supplies last. In the near future, the merch will also drop at Revolve and Fanatics.
Pepsi x Off Season
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