Pizza Hut Is Dropping a Throwback Value Menu and New Merch
It’s all about the nostalgia — and two new menu items, too.
Image Courtesy of Pizza Hut
Pizza Hut is extending its nostalgic embrace of its past look, feel and taste. Following the launch of its Summer of Hut Originals platform, the revival of its red-roof aesthetic and the return of its beloved BOOK IT! Summer of Stories reading program, the pizza chain is introduction a new Throwback Value Menu, featuring classic menu items at lower prices (à la yesteryear) and new offerings as well.
In addition to offering the new Throwback Value Menu, which will be available for a limited time starting today, Tuesday, July 14, the brand is also dropping a new Streetwear Collection in partnership with Dinner Service NY that will let fans wear their Pizza Hut nostalgia on their sleeve (and back and head and feet …). It’s also introducing a new nostalgia-infused digital feature on the Hut Rewards app called “Back to the Hut.”
What’s on Pizza Hut’s new Throwback Value Menu?
With an emphasis on affordability — and items as low as $3 — the Throwback Value Menu includes a Medium One-Topping Stuffed Crust Pizza priced at $10, a One-Topping Personal Pan Pizza priced at $3, an order of Breadsticks for $4, Cinnamon Sticks for $4 and a two-liter bottle of Pepsi for $3.
“Some of Pizza Hut’s most iconic menu items have stood the test of time because fans never stopped loving them,” Melissa Friebe, Pizza Hut’s chief marketing officer, says in a press release. “With the Throwback Value Menu, we're bringing those favorites together at great value.”
The Throwback Value Menu also includes two brand-new menu items:
- Triple Cheese Mac: Priced at $6 and debuting on National Mac & Cheese Day (July 14), Pizza Hut’s new Triple Cheese Mac "folds" cavatappi pasta into a “creamy three‑cheese blend of velvety white cheddar, signature pizza cheese and Parmesan." The dish is then “oven‑baked to bubbly, golden perfection,” according to the brand.
- S'mores Sticks: This new dessert, priced at $5, is a “warm, shareable spin on the campfire classic” featuring “gooey marshmallow, rich chocolate and graham cracker in a dessert‑friendly, tear‑and‑share format,” according to Pizza Hut.
While the Throwback Value Menu will be available only for a limited time, the Triple Cheese Mac will remain on Pizza Hut menus a permanent item after the promotion ends. S'mores Sticks will be available at participating locations as part of the Throwback Value Menu for a limited time only, with availability ending on August 30.
When is the Throwback Value Menu available?
The menu is available for carryout, delivery or dine-in for a limited time at participating Pizza Hut locations starting today, July 14. It can also be ordered via the app or the Pizza Hut website. Note that prices and participation may vary and taxes, tip and delivery fees apply.
Image Courtesy of Pizza Hut
What’s in Pizza Hut’s limited-edition Dinner Service NY capsule collection?
In collaboration with NYC streetwear brand Dinner Service NY, a NYC brand that turns restaurant workwear into fashionable streetwear, the new collection will include a limited-edition collection of button-down shirts, camo jackets, T-shirts, sweaters, rugby shirts, hats, totes and socks made from classic Pizza Hut uniforms, BOOK IT! nostalgia and “fan-favorite memories.”
The apparel collection will give Pizza Hut fans a “new way to celebrate and wear their love for the brand,” the chain promises.
How can you get Pizza Hut’s limited-edition Dinner Service NY capsule collection?
The collection will go live to the general public on July 16 at 1 p.m. ET. However, Hut Rewards members can get exclusive early access to shop the collection at 11 a.m. ET.
What is Pizza Hut’s new "Back to the Hut" experience?
All summer long, Pizza Hut is offering Hut Rewards members a chance to test their brand knowledge with trivia games and challenges accessed via the Pizza Hut app to unlock “exclusive rewards, collectibles and experiences.”
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