Is 'World’s Strongest Coffee' Worth the Risk?

There are cups of coffee — and then there are cups of coffee with so much caffeine it really doesn’t seem advisable to drink them. Black Insomnia Coffee, which got its start last year in South Africa and has just become available in the United States, is likely the latter.

Touting itself as the “world’s strongest cup of coffee,” Black Insomnia contains 702 milligrams of caffeine per 12 fl. oz. cup, earning it a “dangerous” caffeine level assessment from the website Caffeine Informer, which aims to inform people about the caffeine’s risks and the amount of it in the foods and drinks they consume.

Even though CNN has cautioned that drinking Black Insomnia “could cause heart palpitations” — along with “jitteriness, nervousness, restlessness and trouble sleeping,” a Johns Hopkins School of Medicine caffeine researcher told the news source — the makers of the ultra-high-octane coffee have embraced its menacing rep.

They’ve taken a drink-at-your-own risk stance, boasting on the brand’s website that it is “for better or worse, the key to keeping you up all night long.” However, they intone, “What happens to you after you drink our coffee is on you!”

The product’s closest competitor for the most-caffeinated crown, a coffee named Death Wish, clocks in at around 660 mg per 12 fl. oz. cup, according to Caffeine Informer. Up to 400 mg of caffeine — about the amount in five shots of espresso, five 8 fl. oz. cans of Red Bull, 11 cans of cola, or two shots of 5-Hour Energy — is generally considered safe to drink each day for an average healthy adult.

“This isn’t everyone’s cup of Joe. Be warned,” the Black Insomnia creators acknowledge on the product site. “We know how great it tastes, and feels… but try not overdo it!”

Photo courtesy of @blackinsomniasa

Next Up

Exercise Trends Worth Trying

Looking for a new way to work out? Here's the lowdown on the latest gear--and what's worth the investment.

Coffee Talk

Some simple tricks for spicing up your daily coffee routine.

Coffee Station & Blended Coffee Frappé Hack

The Kitchen hosts share how to build a creative coffee bar along with a simple blended coffee drink to finish off your Bottomless Brunch celebration.

Acai: Is It Worth the Hype?

I searched “acai” and almost 15 million hits came back -- talk about popular! You can't miss the ads all over the internet promoting this "super food." Claims range from Viagra-like enhancements to weight loss to reducing wrinkles. But does this little wonder berry really do all that and more?

5 Alternative Burgers Worth Flipping For

Even if you hold the beef and spring for an alternative protein, you don't have to sacrifice flavor. Just in time for Labor Day grilling, these five alternative patties are ready to step up to the bun.

Wheatgrass: Is It Worth the Hype?

Wheatgrass is consumed in juice form by people who believe in its miraculous health properties. But can shots of this green stuff really cure all that ails you?

Mangosteen: Is It Worth the Hype?

Like acai berries, mangosteen is another exotic fruit that's quickly climbing the super food lists. You might see supplements or juice drinks that tout the fruit as a cancer cure-all. We looked beyond the sales pitches to find out the basics.

Is Aloe Water Worth the Hype?

Aloe water is the newest craze that has hit markets by storm, but should you be adding it to your shopping cart?


What's New