You Can Now Paint Your Home in Dunkin’s Iconic Orange and Pink Colors
In an unexpected collaboration, the hues made famous by Dunkin’ are now Backdrop paint colors.
Dunkin’ and Backdrop, an online paint retailer, have teamed up to create a collection of paints modeled after the famous orange and pink shades the fast-food chain is known for. The two limited-edition paints are designed for indoor use only and are now available in half gallons for $39 exclusively on Backdrop’s website.
According to a press release, the Dunkin’ and Backdrop teams worked together to ensure that each can of paint matches the brand's iconic hues. Additionally, this collaboration marks the first time Backdrop has offered half gallons of their recyclable, stainless steel cans, since the bold Dunkin’-inspired shades are perfect for an accent wall or playful shape.
If you’re interested in getting your hands on some of this brightly colored magic, you better act soon, as there are only a limited number of orange and pink paint cans available for purchase.
Per Jamie Kelly, the associate manager of strategic partnerships at Dunkin’, the idea to create a paint collection stemmed from the rise in home improvement projects seen over the past several months in the midst of the coronavirus pandemic. “Our fans have absolutely loved the fresh new ways we've helped them show their Dunkin’ passion and pride over the years,” she said in a statement. “With home improvements on the rise this year, we’re thrilled to team up with Backdrop to give Dunkin' devotees the opportunity to really bring home their love for our brand with a fresh coat of paint for the ultimate home décor.”
What’s more? The Backdrop team hinted that there could be more Dunkin’ paint collaborations to come. “Dunkin’ is an iconic American brand and we couldn't be more thrilled to launch their first paint colors,” Backdrop co-founder Natalie Ebel explained. “The sensorial overlap between donuts and icing and sprinkles and paint, combined with Dunkin’s vibrant brand colors make for the perfect collaboration. We hope brand fans have just as much fun bringing these colors to life in their homes as we did creating them.”
In recent years, Dunkin’ has made a concerted effort to create a variety of products for its fans. This includes a Girl Scout-inspired bottled coffee collection that launched in March, and three new sweet cold foam beverages crafted in conjunction with TikTok star Charli D’Amelio. There have also been quite a few seasonal offerings, such as doughnut-flavored beer and the doughnut and coffee-scented candles that usually make an appearance around the holidays.
Will you be painting your home in Dunkin’ pink and orange?