8 Things to Look for When Reading Online Restaurant Reviews
1. If a reviewer's negative sentiments aren't echoed in other reviews, that's #SUSPECT. See what other commenters are saying.
2. If the positive comments are on-trend right now, that's #SOLID. They're likely from a frequent diner.
3. If the review is written in extremes, as in "Worst. Chow Mein. Ever." I'd say #FUHGEDDABOUDIT and look past that review.
4. Is the review more than a year old? People change and so do restaurants. Give the review a #HARDPASS, and reconsider the restaurant.
5. Has the user posted just one review? Is there no pic attached to the profile? No followers either? I'd say #SKIPIT. Read other reviews to learn more about the restaurant.
6. Has the user posted dozens of reviews, and does he or she have a profile pic and friends? That's #AWESOMESAUCE. That reviewer can likely be trusted.
7. Does the reviewer sound like they have a vendetta? #NOTHANKS. The feedback is likely dishonest.
8. Is the reviewer actually trying to be helpful, describing their experience in an honest way? #YESPLEASE. That's exactly what we want to see.